Babybel Red Nose Day

Creating a promotions website for Babybel for Comic Relief 2023 involved several stages and integration with the main Comic Relief website. Here is a step-by-step description of the process:

  1. Planning and Requirements Gathering: The first step was to gather requirements from Babybel and Comic Relief. This included understanding their goals, target audience, branding guidelines, and desired features for the promotions website.
  2. Design and Mockups: Based on the gathered requirements, the design team created mockups and wireframes for the website. These visual representations helped in finalizing the layout, user interface, and overall look and feel of the website.
  3. Development: The development team began building the website using suitable technologies and frameworks. They created the necessary web pages, implemented functionality such as user registration, login, and account management, and integrated any additional features requested by Babybel and Comic Relief.
  4. Integration with Comic Relief Website: As the promotions website was intended to be a part of Comic Relief 2023, integration with the main Comic Relief website was crucial. This involved coordinating with the Comic Relief team to ensure seamless integration, such as incorporating the Babybel promotions website into the main navigation, sharing common resources like stylesheets and scripts, and maintaining a consistent user experience across both sites.
  5. Content Creation: Content, including promotional material, images, videos, and relevant information about Babybel’s involvement with Comic Relief, was created and integrated into the website. This content aimed to engage visitors, promote the partnership, and encourage participation in fundraising activities.
  6. Testing and Quality Assurance: The website went through extensive testing to ensure its functionality, performance, and compatibility across different browsers and devices. Bugs and issues were identified and fixed during this stage to provide a smooth user experience.
  7. Deployment: Once the testing phase was completed, the promotions website was deployed to a production server. The necessary domain configurations and security measures were put in place to ensure the website’s accessibility and protection.
  8. Launch and Promotion: With the website ready, it was officially launched as part of the Comic Relief 2023 campaign. Promotional activities were carried out to create awareness about the Babybel promotions, including social media campaigns, email newsletters, and collaboration with influencers or celebrities associated with the cause.
  9. Ongoing Maintenance: After the website launch, ongoing maintenance and support were provided to address any issues, update content, and implement enhancements or new features as needed. Regular backups and security updates were performed to ensure the website’s stability and protection against potential threats.